Skip to content
HomeJohnson & Johnson advertising

Johnson & Johnson advertising

Look for the sign: The unique way Johnson & Johnson helped ring in the New Year in 1915

Spoiler: It was a giant rooftop electric sign that spread holiday cheer to visitors riding the Pennsylvania Railroad through New Brunswick, New Jersey.

Adventures in advertising: How Johnson & Johnson left its mark on the early days of TV

In time for TV’s big awards weekend, our Chief Historian shares how the company supported a hit family show in the 1950s.

Band of brothers: Meet the innovative men who founded Johnson & Johnson in 1886

The largest healthcare company in the world began as a simple partnership among three forward-thinking siblings. We explore the lasting impact James, Edward Mead and Robert Johnson, the company’s first president, had on Johnson & Johnson.

Haute heritage: 6 vintage Johnson & Johnson ads shot by famous fashion photographers

As celebs and style stars file into the front row at Spring Studios for New York Fashion Week, Johnson & Johnson looks back at its iconic series of high-fashion Modess ads, which featured some of the most coveted models and designers of the couture world.

3 vintage Johnson & Johnson ads with dads that will melt your heart

Who says only moms and babies make for adorable images? To celebrate Father’s Day, we’re digging into our company archives to showcase dads who had cameos in Johnson’s® product ads.

9 ways Johnson & Johnson has revolutionized baby care

From its beginnings in 1894, the Johnson’s® baby line has helped little ones get a healthier, happier start in life with innovative products and baby care solutions—and it’s continuing the tradition by welcoming some exciting new additions to the family.

The story behind the romantic Johnson & Johnson ad that ran for an unprecedented 30 years

With Valentine’s Day upon us, it’s the perfect time to pay homage to an iconic couple featured in an ad for Red Cross® Kidney Plasters. Johnson & Johnson’s Chief Historian reveals why the public fell so madly in love with it.

How Johnson & Johnson embraced immigrants in the early 1900s

To help support the influx of immigrants that were calling America home in the early 20th century, the company translated its ads and materials for pharmacists into 15 languages.

Clean home, clean bill of health: the story behind Johnson & Johnson’s historic spring cleaning ads

A century ago, keeping a tidy house meant more than just impressing the neighbors—it could also keep illnesses like polio and measles at bay. These vintage ads helped show magazine readers how.

Gladys Rockmore Davis: the artist who brought Johnson & Johnson ads to life

In March 1949, LIFE magazine published the first in a series of ads created by the renowned painter and illustrator. Our in-house historian shares why the collaboration was such a success.